Here is a list of materials used in watch manufacturing and there impact on the price you pay at the checkout:
Stainless Steel
This is the most common material used in watch production; it is hard wearing and doesn't erode like other metals. It can be manipulated into many shapes so is perfect for many watch designs. Stainless steel is cost effective too so can be used to produce both budget and high valued watches.
Plastic/ Silicon
This is an increasing popular option especially in the past 12 months with more and more fashion watches coming out in bright vibrant colors. These fashion watches are designed to be fun and funky and are very popular with young people. These styles vary in price depending on the type of material used, for instance silicon is more expensive than plastic due to the way it is manufactured, Diaplex the best alternative is a plastic case with a silicon strap as this way the price can be kept down with a durability not being lost.
Titanium
This is being used more and more for watch manufacturing; titanium is a very durable and robust material and is used in a lot of adventure watches. Titanium is very strong but is more expensive to manufacture then steel thus adding to its retail price; however it will last along time. The material can be used for both the exterior and the movement.
Buying a watch isn't just about your style and budget it is also about the watch itself and what makes it, this can help you to identify which one suits you best and will withstand the life you lead wearing it.
Mark Warr is the Managing Director of WatchMad.Co.Uk. WatchMad is part of the David Christopher Jewelery Group - a family business of two generations with fifteen retail stores throughout the Midlands and Southwest. After many years of retail trading offering unbeatable customer service with an excellent reputation for the latest products and great quality, it's time for them to bring this to the web and be able to offer you the same. http://www.watchmad.co.uk/
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